Please note that all prices quoted are subject to change, including due to underwriting.
The Ethos difference:
Fast and easy process
We offer flexible policy options to fit your life, and our simple online application takes just a few minutes, not weeks. So you can get back to what’s important.
Honest advice, non-pushy agents
You don’t need to talk to an agent – unless you want to. Our agents are experts in finding you the coverage that best suits your family’s needs.
Trusted by thousands
We have an ‘Excellent’ rating from Trustpilot with 4.8 stars and an A+ rating from the Better Business with zero customer complaints. That’s why thousands of Americans choose Ethos.
Industry-leading partners
We work with Legal & General America, RGAX, Assurity Life Insurance Company, and MunichRe to offer you the best life insurance plan.
Life insurance protects their future.
When you buy life insurance, you’re protecting the people you care about most. If you have a mortgage or carry any debt, your policy can help shield your family from bearing the brunt of those costs. Your policy can also help cover your family’s living expenses, education costs, and protect their financial future. At Ethos, we’re focused on helping you do just that.
Insure your life. In three simple steps.
Ethos makes it easy to apply for a plan that protects the people you care about most.
See your options
Before you apply, get an instant, personalized quote with multiple coverage plans to choose from.
Apply in minutes
After you choose your plan, complete our online application. It’s simple, straightforward, and it only takes about 5 minutes.
Get your decision
Once your application is submitted, we’ll process the information to provide you a quick (sometimes instant) decision on coverage eligibility and your rate. If approved, you can activate your coverage immediately.
Our commitment to you
Ethos was built with one goal: protect millions of families by providing access to affordable, straightforward life insurance. From streamlining the application process to offering flexible policy options, everything we do is centered on helping you protect your family. So you can get back to what matters.
Why thousands of Americans choose Ethos
It was the easiest transaction ever
It was the easiest transaction ever! I loved getting this insurance policy! I still work full time and I saved a lot of time! Excellent!!
Wendell M.
via Trustpilot
I loved working with Ethos
I loved working with Ethos. They are professional, timely, honest, and quick to respond to my questions and concerns. I was really pleased with the service I received through working with them. Thanks for helping me get insured, Ethos!
M. F. Cook
via Trustpilot
Quick, Honest, Stress Free
Quick, honest, and zero stress. Compared to traditional agents, a no-brainer. As advertised!
Josh