Trustpilot rating as of 8/15/2023. Google rating as of 3/31/23. 
 #1 rating is based on site visits according to Q1, 2023 SimilarWeb Data Estate Planning Tools are available with the purchase of an eligible policy; not available in SD or WA.
 *For people ages 40 and over, the average rate increase is 10% every 6 months. For all people regardless of age, the average rate increase is 6% every 6 months. Once you purchase, your rate is the same your whole term.

This tool is intended for estimation purposes only. Please reach out to our support team for specific questions.

Excellent prices for insurance policies...especially considering NO EXAM!

Jim Harris

It took about 5 minutes and I was insured instantly for 1.2 million.

Shirley Walker

Loved how easy it was to compare and customize the policy coverage amount.

Mike Chapman

Love the bonus complimentary estate planning aids.

K.L.

Ethos has brought me so much relief knowing my family will be taken care of.

Georgia Oonkeo

We built Ethos because we saw a problem: millions of people are underinsured. Our approach blends industry expertise, technology, and the human touch to find you the right term coverage to protect your loved ones.

Instant life insurance

Instant life insurance

Instant life insurance

No medical exams, no blood tests – apply online to get covered today.

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